After so many of you loved my last blog post, I figured I’d do something a little bit similar this time around. I feel like I’m always having conversations with other bloggers about where the digital world is going and what that means to us as content creators. After meeting up with my photographer and talking giving her some tips on social media and branding I thought I’d share some with you guys! Here are some tips for blogging whether you’re just starting or you’ve been in the game for a while.
It’s happened to all of us at some point or another. I feel like most of us who have been blogging for a while are basically doing anything we can to have our content be seen. We spend hours curating content (well at least I do). From picking outfits, to shooting, to editing, writing a thoughtful blog post, and then sharing it on all social media channels (all at a strategic time). If you’re like me and have a full-time job, it can be really overwhelming and sometimes even exhausting.
No I don’t have the luxury of just quitting my job and letting my parents or S.O. pay for that kind of life. Also, it’s not really in me to do something like that and for those of you who do it good for you! I think it’s great to have a support system and to work for the things you want in life but nothing that I’ve gotten has been handed to me. It’s hard work and I’ve learned a lot of lessons along the way because of it. Here are my five take aways after over five consistent years of blogging.
Work hard for yourself
At the end of the day you’re doing this for YOU. Not anyone else. Sure it’s great to have x amount of subscribers, followers, etc., but you’re really doing this for yourself. For some of you it’s a business and for some it’s a hobby. Never forget why you started doing it. For me, it’s not something I “need” to do. I chose to do it because it makes me feel excited and alive to inspire other people around me. It makes me happy to be able to be creative and create something that I can call mine.
LESSON No. 2
Compare yourself only to yourself
I think one of my longest blogger friends said this to me when I still lived in LA and it always stuck with me. DO NOT compare yourself to others. You’re not that random girl who you met once who all of a sudden started blogging and she’s “succeeding” or just happened to climb to a higher status before you. So many people pay to play or cheat nowadays that it really is hard to tell someone’s success (whatever that may be). Others may just have a completely demographic than you and that’s okay. Comparing yourself to others will only make you feel bad about yourself. Be competitive with yourself and you’ll feel so much better and motivated to be a better version of yourself at the end of the day. It’s the best advice I’ve ever received.
LESSON No. 3
Do something that doesn’t involve blogging
OK. I know this is hard (especially for me since blogging is a huge part of who I am) but do something with your days that has NOTHING to do with blogging. Nothing to do with being on social media. It’s just for yourself. I recently started doing hand lettering (I used to do calligraphy when I was in HS ) and it’s been so nice to learn a new skill unrelated to blogging. While it’s similar to calligraphy it’s a lot more free and allows you to be creative. At some point I plan on getting back to making jewelry as well as it’s something I use to love doing as a kid. These are just a few things, but you get the idea.
LESSON No. 4
Know your worth
I can’t stress this enough. When you’re starting off, it makes sense to collaborate with small companies and try to expand your network. But don’t just take something because “it’s free”. There’s nothing more devaluing than doing something just because you want “free product”. Nothing in this life is free. You have to work for that product and if it’s not remotely on brand it’s distasteful and confusing to your audience. It’s okay to do trade for product but don’t just do anything that’s thrown at you for the sake of creating content. If it’s not genuine then what is it worth? This is a hard lesson to learn. You will have to say no to some things and it won’t be easy.
Stay on brand and true to yourself
Staying true to you is so crucial. The blogger world is seriously so saturated that copying someone else or doing things that have nothing to do with your brand detour you from the big picture. We’ve all tried to figure out our brands, what works, what doesn’t work and sometimes we want to post something because we feel like we “HAVE” to. Don’t post just to post. Create something worth posting that will make your audience want to come back for more.
I met with my photographer Whitney Lily at this cute little coffee + bar spot in town and we really just talked about what blogging really means now. If you’re just Instagram and you actually a blogger? There are so many facets of it now that it’s sort of evolved into something else.
I wore my fave little Show Me Your Mumu romper with Free People booties and my newest BaubleBar necklace to our mini shoot. It’s actually one of my favorite rompers as it’s literally so easy to wear and breezy. You can wear it with sneakers, booties, heels, just about anything. They’re also one of my favorite brands and this post is not sponsored by them whatsoever. I just really like them. And of course, my trusty hat from Forever 21 which I’m sure you’re all sick of seeing already.
The most refreshing lavender lemonade with one of their signature cocktails.
At the end of the day, we’re all working hard to create content. We’re all little mini entrepreneurs. Connect with others in your area who are trying to create something too. And remember, focus on your blog too. It’s the only thing you can call your own.
I hope these tips helped you out as I know some of you may be needing some motivation at the moment. What are some things you do to stay motivated and inspired?
Let me know in the comments.